The position as Online Marketing Manager is open at Unity Technologies. This is a unique opportunity to become a part of a highly skilled team of people in a fast growing company.
Duties & Responsibilities:
• Develop budget and marketing plans for multiple initiatives to drive customer acquisition,
engagement, monetization and retention
• Manage and maintain the Unity Technologies email distribution lists consisting of customers,
prospects, press contacts and friends of the company, manage the development of engaging
creative to send to these lists (including copy editing as appropriate) and mange the actual delivery
to these lists. Analyze results of the campaigns to improve future performance.
• Manage SEO and SEM campaigns to drive traffic and generate actionable leads.
• Manage Unity Technologies' electronic campaigns and other display advertising campaigns focused
on driving leads.
• Use other techniques and media resources as required to achieve the inbound lead quantity and
quality goals set by the VP of Marketing and members of the Management team.
• Develop strong analytics and reporting procedures to effectively manage online marketing
programs: (e.g. Google Analytics, in-house reporting, etc.) determine effectiveness of programs,
sources of success and weakness, etc.
Read more here:
http://download.unity3d.com/company/jobs/pdf/Onlin...
